Corporate Photography

Corporate Headshot Photography & Personal Branding

Personal branding is the practice of people marketing themselves and their careers as brands. Branding yourself means to develop a unique professional identity and coherent message that sets you apart from others. Developing a personal brand is similar to product branding. The overall goal with branding is to differentiate yourself (the product) in the market so you can attain your objectives, be those landing your dream job or becoming a famous singer. The process includes defining your brand and brand attributes, positioning your brand in a different way than your competitors and then managing all aspects of your personal brand.

The following one-on-one sessions are especially designed to assist you to discover and create your unique personal brand whilst upholding the professional image of your company. You can select one, two or all three of the following phases or chat to Darrell to arrange a customised session to best suit your individual needs.

1. Personal Brand Assessment:

The assessment will assist you to do the following:

• Assess your existing personal brand and understand what it says about you.

• Explore the image you wish to portray.

• Discover your unique value proposition and portray it effectively.

• Align your personal brand with your core values.

• Align your personal brand with the brand and values of the company that you work for.

• Determine what impression others have of you – Darrell will interview 5 chosen individuals.

• Explore processes and strategies that will assist you to create the perception that you wish to achieve.

Cost: R5 700.00

Time: This assessment can be done in one day or over several shorter sessions, spread over a period of one month.

2. Personal brand implementation for women:

This process will give you the skills to project your personal brand with your outer appearance.

Projecting your personal brand with your choice of clothing:

• How to select colours and styles that project the image you wish to portray.

• How to select clothing and colours suitable for various situations and the different roles you play.

• How to dress to best suit your body shape.

• 2 hour personal shopping session to assist you to create the desired look.

Projecting your personal brand with your make-up:

• How to make the most of your features with good use of make-up application.

• Simple 10 step make-up lesson to teach you to apply your own make-up.

• A shopping trip to purchase make-up you need.

Projecting your personal brand with your hair style:

• How to manage and style your own hair.

• Includes a cut, blow dry and style.

Progress and support:

• Three scheduled 30 min telephonic or skype follow up sessions with Darrell Fraser for support and feedback on your progress in implementing skills learnt.

Cost: R9 120.00

Time: One day

Progress and support sessions will be spread over a period of one month.

Products and clothing are not included, but advice on any purchases will be given to ensure your purchases best suit your needs.

3. Personal brand implementation for men:

This process will give you the skills to project your personal brand with your outer appearance.

Projecting your personal brand with your choice of clothing:

• How to select colours and styles that project the image you wish to portray.

• How to select clothing and colours suitable for various situations and the different roles you play.

• How to dress to best suit your build.

• 2 hour personal shopping session to assist you to create the desired look.

Projecting your personal brand with your hair style:

• Selecting a hair style that suits your overall image.

• Includes a cut and style.

Progress and support:

• Three scheduled follow up sessions with Darrell Fraser for support and feedback on your progress in implementing skills learnt.

Cost: R7 980.00

Time: One day

Progress and support sessions will be spread over a period of one month.

Products and clothing are not included, but advice on any purchases will be given to ensure your purchases best suit your needs.

Professional profile pictures and corporate headshots

The impact of a bad profile pic is often overlooked. In today’s times, a professional profile picture is the first thing that prospective clients, employers and business contacts are judging you on. Whether you are an entrepreneur, a consultant, an employee or a job seeker, your profile picture is the first touch point for that all important first impression.

Darrell Fraser offers services that provides you with professionally styled photographic headshots. During the process, we teach you how to re-create your new look and share the essential tips for ensuring great photos every time.

This package includes:

Professional hair styling & makeup.

1hr Advice on styling and wardrobe choice prior to shoot with Darrell: She will ensure that your clothing choice is in line with the image you wish to portray. She will also give you tips on what works for you, what doesn’t and why according to your body shape, personality and personal style.

30 minute mini photo shoot with 2 looks.

Camera coaching with Darrell: She will teach you the poses, postures and other tips and tricks for getting a good shot every time.

5 high resolution (Full size, 200 dpi) images from a choice of 15 edited images.

Online, password protected viewing gallery from which to preview your choice.

Cost: R2850.00 pp

Option to purchase more images at R250.00 each.

 


 

I am sharing Gail Macleod’s Personal Branding Session who is the CEO and Founder of Stratcom in Bryanston Johannesburg.

Darrell Fraser Corporate Headshot Photographer

Darrell Fraser Corporate Headshot Photographer

Darrell Fraser Corporate Headshot Photographer

Darrell Fraser Corporate Headshot Photographer

Darrell Fraser Corporate Headshot Photographer

Darrell Fraser Corporate Headshot Photographer

Darrell Fraser Corporate Headshot PhotographerDarrell Fraser Corporate Headshot PhotographerDarrell Fraser Corporate Headshot PhotographerDarrell Fraser Corporate Headshot PhotographerDarrell Fraser Corporate Headshot Photographer

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